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Event Strategy Consultant Review

Details

Tender Closed
RFx ID : 19924357
Tender Name : Event Strategy Consultant Review
Reference # : CON18032
Open Date : Wednesday, 18 July 2018 9:00 AM (Pacific/Auckland UTC+12:00)
Close Date  : Friday, 10 August 2018 3:30 PM (Pacific/Auckland UTC+12:00)
Tender Type : Request for Proposals (RFP)
Tender Coverage : Sole Agency  [?]
Categories :
  • 80000000 - Management and Business Professionals and Administrative Services
Regions:
  • New Zealand
Exemption Reason : None
Required Pre-qualifications : None
Contact : Debbie Taylor
debbie.taylor@wdc.govt.nz
09 470 3061
Alternate Physical Delivery Address  :
Alternate Physical Fax Number  :
Agency Address :
Overview

Council is looking to engage an experienced Consultant with extensive knowledge and experience of the New Zealand events sector to undertake the development of an Events Strategy and Action Plan using a co-design approach.

In 2012 an events strategy was developed to guide the growth, development and management of the Venues and Events function of Council. Since then much has been achieved including the establishment of new and iconic events, development of strong collaborative partnerships with key stakeholders and the introduction of improved marketing collateral.

However, things are changing and what worked for us in the past may not be the best approach in future. Our population of 90,000 is growing rapidly and could exceed 100,000 within 7 years. Whangarei Town Basin is buzzing, with construction already started on the Hundertwasser & Wairau Maori Arts Centre and about to begin on the Hihiaua Cultural Centre. These facilities will dramatically change the profile of Whangarei as a tourist destination.

Our community asked Council to put on more events including concerts, festivals and major sporting fixtures. Council therefore allocated $10 million to build a larger theatre in 2021 as well as allocating more than $1 million dollars over the next 10 years to bring major events to our District.

We need an Event Strategy and Action Plan that considers forecast changes to residents and visitors and future event needs; as well as planned development of facilities by Council and others.

Key questions the Strategy and Action Plan will need to address are:
• What type and size of venues is the District going to need over the next 10 years?
• Where should we position Whangarei in the New Zealand events market?
• What mix of commercial and community events strikes the best balance of financial and community outcomes?
• How can we align major events with other tourism offerings?
• What should we measure in the short and longer term to assess the success of our actions?

RFx Outcome

This tender has been awarded.

  • Fresh Concept Ltd

Award Date: Thursday, 1 August 2019 (Pacific/Auckland UTC+12:00)
Date RFx was completed/updated: Thursday, 1 August 2019 8:48 AM (Pacific/Auckland UTC+12:00)