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Optimal Visitation
Details
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Tender Closed
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| RFx ID : | 28860961 |
| Tender Name : | Optimal Visitation |
| Reference # : | C-24-059 |
| Open Date : | Wednesday, 28 February 2024 4:00 PM (Pacific/Auckland UTC+13:00) |
| Close Date : | Thursday, 28 March 2024 12:00 PM (Pacific/Auckland UTC+13:00) |
| Tender Type : | Request for Proposals (RFP) |
| Tender Coverage : | Sole Agency [?] |
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| Exemption Reason : | None |
| Required Pre-qualifications : | None |
| Contact : |
Tender Secretary ProcurementStrategyPolicy@qldc.govt.nz |
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This procurement plan seeks to identify and appoint a provider to create an optimal visitation model that will enable effective scenario planning and informed decision-making within the district.
Queenstown Lakes is a high growth district with an economy that is dominated by tourism. With a small resident population and high visitor numbers, understanding the implications of visitation is essential for making good decisions and achieving positive outcomes to meet the needs of the community. Visitors have an economic, social, cultural and environmental impact on the district – Queenstown Lakes District Council (QLDC) and Destination Southern Lakes Inc. (DSL) want to build a model that helps to predict those impacts and understand the intersection between different elements.
Understanding optimal visitation is potentially ground-breaking work. At present, there are no comprehensive models that are able to guide and establish variables in relation to the social, cultural, environmental and economic limits of visitation levels.
QLDC on behalf of DSL seeks to understand the interrelationship between different variables and the thresholds/parameters that need to be operated within. Visitation in the district needs to be analysed in conjunction with residential growth, community sentiment, worker experience, visitor experience, seasonal changes, environmental degradation/regeneration and cultural context. This project is integral to taking a ‘systems approach’ towards destination management.
The key deliverables for the chosen supplier will be to complete four stages:
1. Research, literature review and data collection.
2. Creation of a prototype ‘optimal visitation’ model.
3. Testing and refinement of prototype model with stakeholders.
4. Finalisation and rollout of a Generation 1 ‘optimal visitation’ model (Gen 1).
Whilst the model is being developed for QLDC in partnership with DSL, the final product should be of a calibre that it can potentially be shared across the motu and internationally. The project has the potential to become an international testbed and leader for optimal visitation modelling informing decisions to achieve regenerative tourism.
No Winner
