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Human-Kea Interaction: Audience Segmentation Study

This tender is using the new split file responses feature on GETS. The agency has indicated that they would like to receive responses separated by price and non price components. Please keep this in mind when preparing your response for submission via GETS.


Tender Closed
RFx ID : 26218807
Tender Name : Human-Kea Interaction: Audience Segmentation Study
Reference # :
Open Date : Tuesday, 23 August 2022 4:00 PM (Pacific/Auckland UTC+12:00)
Close Date  : Thursday, 6 October 2022 12:00 PM (Pacific/Auckland UTC+13:00)
Tender Type : Request for Proposals (RFP)
Tender Coverage : Sole Agency  [?]
Categories :
  • 81000000 - Engineering and Research and Technology Based Services
  • 83000000 - Public Utilities and Public Sector Related Services
  • Auckland
  • Bay of Plenty
  • Canterbury
  • Chatham Islands
  • Gisborne
  • Hawke's Bay
  • Manawatu-Wanganui
  • Marlborough
  • Nelson
  • Northland
  • Otago
  • Southland
  • Taranaki
  • Tasman
  • Waikato
  • Wellington
  • West Coast
Exemption Reason : None
Required Pre-qualifications : None
Contact : DOC Procurement Team
Please direct all communication through GETS
Alternate Physical Delivery Address  : N/A
Alternate Physical Fax Number  : N/A

Undertake a segmentation study of the New Zealand visitor population to understand the different mindsets of people feeding, interacting, or observing kea at visitor locations. The ‘population’ should include a focus on New Zealanders (as per the 2018 NZ census) and international visitors (pre COVID-19 trends with a focus on the countries that comprise the bulk of visitors to NZ). Results will be used to inform a behaviour change and awareness campaign for human interactions with kea at visitor locations.