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New Zealand Broadcasters Audience Measurement Initiative
Details
| RFx ID : | 33230291 |
| Tender Name : | New Zealand Broadcasters Audience Measurement Initiative |
| Reference # : | |
| Open Date : | Q4 2025 |
| Indicative RFx Release Date : | Q1 2026 [?] |
| Tender Type : | Future Procurement Opportunity (FPO) |
| Project Status : | Initial development [?] |
| Tender Coverage : | Sole Agency [?] |
| Categories : |
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| Regions: |
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| Required Pre-qualifications : | None |
| Contact : |
David Archer david.archer@tvnz.co.nz |
The purpose of this notice is to inform suppliers of a potential upcoming procurement opportunity.
Opportunity Overview: Television New Zealand Limited (TVNZ) and Sky Network Television Limited (Sky) are exploring potentially collaborating together in the joint procurement and development of a future-focused, robust and independent television audience measurement solution (AMS) for use in New Zealand that meets the evolving needs of the New Zealand media ecosystem, supports industry-wide trust, and enables independent and efficient data-driven decision-making for broadcasters, agencies, advertisers, and other stakeholders. Accordingly, TVNZ and Sky are considering issuing a joint Registration of Interest (ROI) to third parties in relation to the development of an AMS.
If, and when, issued, the ROI will provide an opportunity for potential suppliers to participate in developing the future of audience measurement for the New Zealand media ecosystem through the delivery of an accurate, transparent, and inclusive audience measurement solution that reflects the changing video consumption landscape across linear and digital platforms.
Next Steps: TVNZ and Sky expect to issue the joint ROI in January 2026 (indicative). The ROI is expected to be the first step in a multi-step procurement. Important Notes:
1. Please refrain from contacting TVNZ and Sky regarding this opportunity until the ROI has been officially issued.
2. No response/submission is required at this stage.
3. No files are attached to this notice. Relevant documents will be provided in the ROI.
4. This notice is intended to alert suppliers to a potential upcoming procurement activity and does not constitute a commitment by TVNZ or Sky to procure or to release an ROI.
5. If an ROI is released it will be released to the open market via GETS. Suppliers can subscribe to this FPO via the GETS portal. By subscribing you will be alerted to updates on this FPO notice. If an ROI is released, the FPO will be linked to the ROI.
