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243-19-152-GS Active Modes Market Research Survey

Details

Tender Closed
RFx ID : 20254764
Tender Name : 243-19-152-GS Active Modes Market Research Survey
Reference # : 243-19-152-GS
Open Date : Monday, 8 October 2018 9:00 AM (Pacific/Auckland UTC+13:00)
Close Date : Monday, 29 October 2018 9:00 AM (Pacific/Auckland UTC+13:00)
Tender Type : Request for Proposals (RFP)
Tender Coverage : Sole Agency  [?]
Categories :
  • 80140000 - Marketing and distribution
Regions:
  • Auckland
Required Pre-qualifications : None
Contact : Olivia Coleman
procurement@at.govt.nz
Alternate Physical Delivery Address  : procurement@at.govt.nz
Alternate Physical Fax Number  :
Overview

Auckland Transport requires either an annual or a quarterly Active Modes survey, which is representative of the Auckland residents aged 15 years and over. The research objectives are to:
• track key measures already established in AT’s Active modes surveys;
• drive understanding of what is important to Aucklanders about active modes of transport;
• monitor Aucklanders’ attitudes and perceptions of walking and cycling as transport modes;
• measure Aucklanders’ walking and cycling behaviour change; and
• identify key drivers, motivation and barriers.